Defining the Cloud As Bloomberg Businessweek’s Ashlee Vance quipped, “The ‘ cloud’ refers to the amorphous, out-of-sight, out-of-mind mess of computer tasks. Cloudonomics: The Business Value of Cloud Computing and millions of other books are . Free Two-Day Shipping for College Students with Amazon Student . Editorial Reviews. Review. “In his new book, Joe Weinman explores many of the areas being Sold by: Amazon Digital Services LLC. Digital List Price: $ Save $ (47%) . Buy now with 1-Click ®. Send a free sample. Deliver to your Kindle or other.
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A new business model is sweeping the world—the Cloud.
And,as with any new technology, there is a great deal of fear,uncertainty, and doubt surrounding cloud computing. Cloudonomics radically cloudojomics the conventional wisdom,clearly explains the underlying principles and illustrates throughunderstandable examples how Cloud computing can create compellingvalue—whether you are a customer, a provider, a strategist,or an investor. Cloudonomics covers everything you need toconsider for the delivery of business solutions, opportunities, andcustomer satisfaction through the Cloud, so you can understandit—and put it to work for your business.
Cloudonomics also delivers insight into when to avoid the cloud, and why. Whether you’re ready for it or not, Cloud computing is here tostay. Cloudonomics provides deep insights into the businessvalue of the Cloud for executives, practitioners, and strategistsin virtually any industry—not just technology executives butalso those in the marketing, operations, economics, venturecapital, and financial fields. He spells out, extremely thoroughly, the business cases and cost justifications that go behind cloud computing efforts.
He also provides 28 business areas where cloud does and doesn’t make business and financial sense. It has created vast wealth for companies that seemed to springup overnight, and it has brushed aside corporate icons, even entireindustries, that once seemed unassailable.
It has helped topplebrutal dictatorships and has brought IT from the backroom into theboardroom, making it the centerpiece of some of the most farsightedand successful corporate strategies of the new millennium. It isthe cloud, and it has forever cloudonmics the way business is done.
But what is the cloud, really? How does it work and how is itbeing deployed by some of today’s most successful companies?
Moreimportantly, how can you harness its awesome power to help you wageand win the never-ending battle for profits and market share? Find the answer to these questions and much more in Cloudonomics. Written by Joe Weinman, one of the world’smost influential cloud thought leaders, this book is a gold mine ofideas, insights, and inspiration for leaders of establishedcompanies and for aspiring entrepreneurs who dream of being theforce behind the next Amazon, Google, Facebook, or Twitter.
Using fascinating and instructive case studies to illustrate hispoints, Weinman drills down past the hype and hysteria, the mythsand misconceptions, to uncover fundamental principles underlyinghow the cloud works, how it’s used, and how it will evolve in abusiness context. Among other priceless takeaways, you’lldiscover:. With a dynamic companion website, this book offers a critical,in-depth review of the cloud and its business uses now and in thenear future, and an inspiring exploration of the business paradigmshift it has engendered.
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The ultimate guide to assessing and exploiting the customervalue and revenue potential cooudonomics the Cloud A new business model is sweeping the world—the Cloud. Quantifies how customers, users, and cloud providers cancollaborate to create win-wins Reveals how to use the Laws of Clooudonomics to define strategyand guide implementation Explains the probable evolution of cloud businesses andecosystems Demolishes the conventional wisdom on cloud usage, IT spend,community clouds, and the enterprise-provider cloud balance Whether you’re ready for it or not, Cloud computing is here tostay.
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Ahead in the Cloud: From Feee to End. The Great Cloud Migration: Review “In his new book, Joe Weinman explores many of the areas being impacted by the cloud computing phenomenon, offering compelling value propositions.
Among other priceless takeaways, you’lldiscover: Wiley; 1 edition September 4, Fres Don’t have a Kindle? Try the Kindle edition and experience these great reading features: Cludonomics your thoughts with other customers.
Write a customer review. Read reviews that mention cloud computing case studies joe weinman cloudonomics chapter economic technology topic cloudonkmics guide technical topics value alike chapters data field pages practical services. Showing of 13 reviews. Top Reviews Most recent Top Reviews. There was a problem filtering reviews right now.
Please try again later. Kindle Edition Verified Purchase. The author explores such a wide variety of cloud topics and does a fantastic job of explaining his thought processes to a reader of any level of technical background. Each chapter is self-contained so you can skip around to a specific topic that interests you the most without getting lost.
It’s very broad, but it’s nice to have all the info in one place. Excellent book, both for IT and non-IT folks alike, though he’s pretty ‘generous’ with his mataphors, sometimes his rambling tends to go off topic, in my opinion.
One person found this helpful. Last week I read Cloudonomics by Joe Weinman and found it to be the most complete, well-told explanation of cloud computing’s value proposition that I’ve ever read.
Besides the content itself, I was blown away by the depth of research and deft use of analogies that Weinman used to state his case. The majority of the book is focused on how cloud computing should be approached by organizations from an economic and strategic perspective.
He spends the whole second chapter just talking about whether the cloud matters and can be a competitive advantage. In a later chapter 7Weinman addresses a when you should – and shouldn’t – use the cloud.
This chapter, like all of them, tackle the cloud from a business perspective.
This is not a technical “how to” guide, but rather, it’s a detailed walkthrough of the considerations, costs, benefits and pitfalls of the cloud. Weinman spends significant time analyzing usage variability and how to approach capacity planning with cost in mind.
He goes into great depth demonstrating mathematically the cost of insufficient clouonomics, excess capacity, and how to maximize utilization. This is some heady stuff that is still very relatable and understandable. Throughout the book, Weinman relies on a wide variety of case studies and analogies to help bolster his point.
For instance, in Chapter 21 he says: We might call this the peanut butter sandwich principle: It’s easier to make a peanut butter sandwich if you don’t have to grow and grind your own peanuts, grow your own wheat, and bake your own bread.
Leveraging proven, tested, components that others have created can be faster than building them from scratch. So, they started packaging their product and selling it in stores. Rfee, you see many cloud computing vendors chasing “private” or “on-premises” options that offer an alternate delivery mechanism than the traditional hosted cloud service.
Cloudonomics: The Business Value of Cloud Computing, + Website [Book]
To be sure, this is not a “cloud is awesome; use it for everything or you’re a dolt” sort of book. It’s a very practical analysis of the cloud domain that tries to prove where and how cloud computing should fit in your IT portfolio. Whether you are a cloud skeptic or convert, there will be something here that makes tree think. Overall, I was really impressed with the quality, content and delivery of the book’s message.
One of the most interesting areas in the conceptual discussion of the cloud is the economic impacts it can bring. The conversation is so much broader than just cost savings; there is a deep and complex series of cloudonomica topics to look at relating to both costs and ROI relating to cloud.
One of the CloudU chapters looks specifically at the topic of the economics of cloud. This chapter was influenced heavily by the undisputed leader in the field, Joe Weinman.
Cloudonomics: The Business Value of Cloud Computing, + Website by Joe Weinman
Not only did Weinman coin the general term used to describe the topic-area, “Cloudonomics,” but he also recently published the definitive guide to the topic “Cloudonomics: The Business Value of Cloud Computing.
Weinman does an excellent job of capturing all the different subject areas remotely related to Cloudonomics – he goes from a clarification of what cloud is and how it comes about to deployment strategies, scaling factors, demand forecasting, performance aspects alongside the culture impacts and aspects of a move to the cloud. It really is the definitive tome – a reference guide that, despite being focused on an area of rapid and massive change, will be the go-to publication for years to come.
One of the really compelling lcoudonomics is the number of case studies and analogies from unrelated industries that Weinman uses to illustrate the concepts he espouses.
He does so without presuppositions – Weinman himself is a cloud believer and part of the tight-knit Clouderati group, but that doesn’t color his writing, rather the determinations he comes to are worked through from actuality as opposed to some dogmatic “cloud is the answer to all problems” mindset.
The book is a useful publication for a vast variety of people. Technical folks will like its thorough analysis; anyone in the C-suite will enjoy its robust business-logic; and the vendor side will find lots of useful content that they can use to justify one or another of their products or services. It is also useful to an entire new generation of technology and business people who will be expected to work with and on the cloud – my year-old son is strange as it may sound interested in cloud computing and he’s slowly working through the book as the picture shows.
If a page manifesto full of deep economic theories can hold the attention of a year-old, that is a sure indication that Weinman has done an excellent job creating a compelling and eminently useful book. See all 13 reviews.
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Defining the Cloud – Cloudonomics: The Business Value of Cloud Computing, + Website [Book]
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